10 years ago, few people outside of Africa knew what a Dashiki shirt was. Today, Dashiki is part of the mainstream vocabulary. Whilst the role of external factors such as social media cannot be denied, much of the growing interest in f African fashion will not be possible without strong intrinsic factors.
Here are our top 6 reasons why African fashion – traditional and modern – is winning over converts worldwide.
They have style
Historically, clothes in the African community were made to measure by small scale producers. The personalized service meant there was more room for innovation and quality craftsmanship. The net effect was that the finished clothes looked and fit better than their mass produc
Posted: May 07, 2018Categories: General
We get a lot of questions about our name, the most frequent of which are: “What is a Smock?”, and “What is the meaning of Afrihili?” We will use this post to address these questions in lieu of an FAQ section for our website.
For the record, a “smock” or more specifically, a “traditional smock” in West Africa refers to a tunic-like shirt made from traditional fabrics usually worn for work or casual occasions. A good way to think about the functionality of smocks is to consider them the traditional equivalent of Jeans.
An interesting fact is, the traditional fabric used in makin
Posted: December 09, 2017|
One of the biggest trends in Ghanaian fashion today is the use of traditional smocks also known as Fugu or Batakari from the north of the country. Here are five things you may not know about this must-have fashion item.
1. Fugu is the name of the thin strips of fabric used in making the smocks.
The Mossie (a northern Ghanaian language) word for cloth is Fugu
2. The Fugu cloth is also very popular in Burkina Faso where it is called Faso Dan Fani.
Faso Dan Fani means “woven cloth of the homeland” in the Burkina (Dioula) language.